The story

I optimized everything.
I still felt off.

I spent twenty years chasing human performance, and then a genetic test changed how I think about everything I build.

The athlete came first.

Triathlete, marathon runner, Thai boxer, Brazilian jiu-jitsu. I spent two decades optimizing the human body. I had the diet, the training, the discipline. I took my vitamins every single day. And I never felt a difference. It would take years to learn why.

Then came Dr Refresh.

We opened Dr Refresh during COVID with one idea: lead with innovation. We were always device-forward, built smart systems powered by AI and automation, and made plenty of mistakes on the way to a strategy that let us scale fast while keeping overhead low. Today Dr Refresh is one of the highest-rated med spas in West Hollywood: a luxury experience at every touchpoint.

That raised a question.

After scaling Dr Refresh with AI and automation, I saw firsthand how powerful these tools could be, not just for growth, but for freedom. What if every practice could run like this? That question became The Black Sheep AI, a company focused on helping other practices and clinics implement smart software and automation. Since then we’ve helped hundreds of them transform how they attract, convert, and retain clients, while cutting overhead and scaling faster than ever.

And then I found the answer I’d been living.

A genetic test finally explained it: I carry the MTHFR gene mutation: my body can’t convert standard vitamins into their active, methylated forms. Every supplement I’d ever taken, I couldn’t actually use. So I spent years working with doctors and compounding pharmacies to build what didn’t exist on the shelf. METHL: a clean methylated multivitamin with methylfolate and methylated B12 the body can actually absorb. I personally formulate every product, and I take it daily.

The work keeps compounding.

I cofounded KAYU Health, physician-led telehealth for peptides, hormones, and restorative medicine, with protocols built from your bloodwork, not a template. Four companies now, across wellness, aesthetics, supplements, and AI.

Recognition followed the work.

Along the way I became the only non-medical Key Opinion Leader in the history of InMode (a billion-dollar global medical device company), and began lecturing internationally on wellness and aesthetic technology. I’ll take it. But recognition was never the point. Building is.